Measure the return on investment for your practice's marketing efforts
ROI Formula: [(Revenue from Marketing - Marketing Cost) / Marketing Cost] × 100
Revenue from Marketing: New Patients × Average Patient Value
Cost per Acquisition (CPA): Marketing Cost / New Patients
This calculator helps you measure the effectiveness of your Meta ad campaigns and make data-driven decisions for your practice.
Your Meta ad campaign is highly effective! For every dollar spent on ads, you're generating $11.00 in return.
Your cost to acquire each new patient is $100, which is excellent compared to the average patient value.
Meta Tip: Consider using lookalike audiences and retargeting to improve your conversion rates.